portrait, and lifestyle photography for
entrepreneurs And Thought Leaders
For decades I worked inside big brand rooms, capturing visual stories for Australian and International brands, for advertising from billboards to packaging.
Now I bring that same depth of experience and artistry to founders and business owners. Not to make you look like a corporation, but to ensure your imagery commands attention and leaves a lasting impression.
We begin with conversation. Not poses. Not outfits. Connection. To better understand.
Who you are.
What you stand for.
Where you are heading.
You’re brilliant at what you do — you know your zone of genius . You’ve had “get new branding photos” on your to-do list for months, but you don’t know where to start. You don’t need to have it all figured out.
From our first call to the final frame, I guide the process with care. We’ll uncover what makes your brand you, craft a shot list that aligns with your vision, and create imagery that feels true and unmistakably yours.
The result is portraits that feel aligned. Confident. Full of soul.
Photographs that do more than look beautiful, they are personable and create connection.
"For me, beauty lives in The spark behind your eyes, The unspoken confidence of showing up as yourself.”
Heather Dinas
I’m a visual artist at heart who believes in the quiet power of beauty.
Heather Dinas
Hi! I'm Heather
A portrait and lifestyle photographer for founders And Entrepreneurs based in Melbourne, Australia
With an editorial eye and a collaborative spirit, I photograph founders and thought leaders, capturing your unique voice and the brilliance behind what you do.
For several decades, I’ve been fortunate to work with Australia’s iconic brands — the Australian Open, Bonds, The Ghan, Elle Magazine, and Gourmet Traveller.
From our first conversation to the final frame, we uncover your story, craft imagery that is true, artful and unmistakably you.
Next steps
How to proceed
01
Book a Discovery Call
Fill out the contact form with your details
We talk, I get to know you, your business, your audience, and the version of you you’re ready to step into.
It's crucial for me to get to know your needs, before we sign any contracts and plan any details.
02
SIGN A CONTRACT,
NOW I'M YOURS
You secure your shoot date, confirm the details, and we begin shaping everything together. I’m available throughout the planning process for feedback and guidance, so you feel supported at every step. The result is brand clarity and a streamlined experience from beginning to end.
03
CREATIVE DIRECTION
The mood board and shot list turn your story into a clear visual roadmap. We align on the tone, energy, and message you want your images to carry. With thoughtful styling and prop guidance, everything comes together cohesively and elevated — from wardrobe to location to light.
04
PHOTOGRAPHY, Create Magic!
On the shoot day we will capture a whole suite of images with imagery that commands attention and leave a lasting impression. A calm, collaborative shoot where you’re guided every step of the way. Images appear live on screen, so you can see what’s working, build confidence, and shape the final result in real time. This is the most fun and memorable part of the whole process, when we actually get to create magic together.